Launching their new BLADE helmet, O’Neal is moving ahead once again. Our concept to engage with the product and bring the best to screen, was to split up the features into different scenes. Distinct by color and a little tech story of the feature itself separates each from another and creates possibilities for social media . The strong colors pop out in the stream and create interest.
Besides the animation we’ve produced a behind the scenes clip featuring Greg Minnaar.
O'Neal BLADE - Behind the scenes
Client: O’Neal Motocross GmbH
Animation Studio: Flyvision Media GmbH
Director: Marco Erbrich